makromusic

makromusic

Organic Growth & ASO Success

Challenge

makromusic had low visibility and a poor 3.4★ rating in Turkey, limiting trust and discoverability.

Solution

Grovix improved keywords, visuals, and ratings with a focused ASO plan and in-app events.

Results

1413%

Growth in App Store keyword coverage within 3 months.

Testimonial

“Grovix is dedicated to helping your app grow. They work fast and always push our team to succeed. Their support has been key in taking makromusic to the next level.”

— Ataberk Özaydın, CEO at makromusic

Organic Growth & ASO Success

Challenge

makromusic had low visibility and a poor 3.4★ rating in Turkey, limiting trust and discoverability.

Solution

Grovix improved keywords, visuals, and ratings with a focused ASO plan and in-app events.

Results

1413%

Growth in App Store keyword coverage within 3 months.

Testimonial

“Grovix is dedicated to helping your app grow. They work fast and always push our team to succeed. Their support has been key in taking makromusic to the next level.”

— Ataberk Özaydın, CEO at makromusic

Organic Growth & ASO Success

Challenge

makromusic had low visibility and a poor 3.4★ rating in Turkey, limiting trust and discoverability.

Solution

Grovix improved keywords, visuals, and ratings with a focused ASO plan and in-app events.

Results

1413%

Growth in App Store keyword coverage within 3 months.

Testimonial

“Grovix is dedicated to helping your app grow. They work fast and always push our team to succeed. Their support has been key in taking makromusic to the next level.”

— Ataberk Özaydın, CEO at makromusic

+1413% Growth in Keyword Visibility on the App Store

Expanded from 22 to 333 Indexed Terms in 3 Months

makromusic’s visibility challenge was tackled through a structured ASO strategy focused on high-intent music and lifestyle keywords. Within 90 days, we grew indexed keywords on the App Store by over 14x, moving from 22 low-traffic terms to 333 optimized, ranked keywords.

This keyword expansion not only boosted search visibility but also contributed directly to a +30% increase in conversion rate during the same period.

  • Strategic keyword clusters focused on music discovery

  • Weekly iteration and tracking

  • Blend of short-tail and long-tail terms

App Store Keyword Growth
App Store Keyword Growth

App Rating Improved to 4.5★ on Google Play

From Low Trust to High Credibility in Under 90 Days

Before working with Grovix, makromusic’s app rating in Turkey stood at 3.4★, limiting user confidence and discoverability. We implemented a structured in-app review strategy, combining engagement timing, contextual prompts, and real-time feedback analysis. Within 3 months, the rating climbed to 4.5★, significantly improving store perception and download motivation.

  • Targeted in-app prompts for satisfied users

  • Timing optimization based on engagement signals

  • Monitoring feedback loops for fast resolution

Key Metrics

Key Metrics

Key Metrics

3.4 → 4.5

Improved Google Play rating in Turkey

3.4 → 4.5

Improved Google Play rating in Turkey

3.4 → 4.5

Improved Google Play rating in Turkey

+30%

Increase in App Store Conversion Rate

+30%

Increase in App Store Conversion Rate

+30%

Increase in App Store Conversion Rate

+188%

Growth in Keyword Coverage (50 → 144)

+188%

Growth in Keyword Coverage (50 → 144)

+188%

Growth in Keyword Coverage (50 → 144)

Keyword Ranking Improvements Across Core Terms


Keyword

First Week

Last Week

KW1

#49

#3

KW2

Unranked

#1

KW3

Unranked

#1

KW4

#2

#1

KW5

#3

#3

KW6

Unranked

#2

KW7

Unranked

#1

KW8

Unranked

#1

KW9

Unranked

#1

KW10

Unranked

#1

This keyword performance table showcases how our ASO efforts led to top-ranking results across high-priority terms. While many keywords were completely unranked in the first week, over 70% reached Top 3 positions, and multiple terms hit #1 within less than 3 months. This demonstrates not only improved visibility, but also strategic targeting and technical execution.


Beyond rankings, this progress helped makromusic build trust, gain visibility, and ultimately attract higher-quality users. Rankings are just the output—what really changed was how the app was perceived and discovered by its core audience.


Achieve results like these.

Every success story starts with the right strategy. Let’s write yours.

Ready to
Scale Smarter?

Enhance your ASO, analytics, and growth strategy with expert insights.

Trusted by industry leaders like Akakçe & Teknosa.

Leverage data-driven solutions for long-term mobile success.

Ready to
Scale Smarter?

Enhance your ASO, analytics, and growth strategy with expert insights.

Trusted by industry leaders like Akakçe & Teknosa.

Leverage data-driven solutions for long-term mobile success.

Ready to
Scale Smarter?

Enhance your ASO, analytics, and growth strategy with expert insights.

Trusted by industry leaders like Akakçe & Teknosa.

Leverage data-driven solutions for long-term mobile success.