Blindstory
+395 Growth in Ranked Keywords on App Store
Expanded from 37 to 432 in Brazil in 30 Days
Blindstory’s visibility challenge was tackled through a precision ASO strategy focused on competitive search intent. In just one month, we scaled ranked keywords from 37 to 432, unlocking new discovery and acquisition opportunities across Brazil.
Weekly keyword iteration cycles
Metadata refinements across title, subtitle, keyword field
Optimization aligned with CPP and feature rollout dates
ARPU Increased by 40% via Paywall Optimization
Tested Weekly, Yearly, and Credit-Based Offers
Using Adapty, we implemented a full paywall testing pipeline for Blindstory experimenting with offer timing, plan types, and pricing tiers. Within 3 months, we saw ARPU jump by 40%, directly contributing to MRR growth.
Weekly A/B testing of paywall versions
User segmentation to refine pricing strategy
Conversion tracking and revenue-based feedback loops
Keyword Impact That Drove Real Visibility and Monetization
This keyword growth wasn’t just about numbers — it was about unlocking discoverability in one of the most competitive ASO verticals.
Over 90% of the targeted terms reached Top 5 rankings, with multiple keywords hitting #1 in Brazil and the US within weeks.
But the real outcome?
It translated into sustainable revenue growth and better monetization — powered by the strategic alignment between visibility, product experience, and pricing.
Beyond rankings, this progress helped Blindstory gain market visibility, monetize efficiently, and build the foundation for long-term growth in multiple regions.
Every success story starts with the right strategy. Let’s write yours.
